The Networked Media and Food Marketing to Children in the United States: A History in Images
Enjoy! I couldn't get all pages to upload...they just turned up black. As if you didn't already know that I am technologically inept. Anyway, if you want to see the whole thing, just let me know!
Hi Betsey, great presentation! The Coke ad and the 1960's McDonalds ad made me pretty angry. I agree with you that the government should legally regulate food advertising. Some people may argue that the government shouldn't have control over this area, but considering the obesity epidemic among children here in the U.S. I think it is entirely necessary. Food marketing towards children is out of control. It seems like the companies that have the most money to create exciting marketing campaigns aimed at kids (and frequently moms too) are those with the least nutritious products. I am infuriated everytime I see a "Who-nu" cookie TV commercial, or a Poptarts commercial, both of which claim that their horribly unhealthy products are nutritious and make great substitutes for a real breakfast or snack. These companies ought to be ashamed for driving kids towards unhealthy eating choices just so they can line their own pockets. If anything, at least the government could look into providing more funding for media aimed at healthy eating.
Hi Betsey, great presentation! The Coke ad and the 1960's McDonalds ad made me pretty angry. I agree with you that the government should legally regulate food advertising. Some people may argue that the government shouldn't have control over this area, but considering the obesity epidemic among children here in the U.S. I think it is entirely necessary. Food marketing towards children is out of control. It seems like the companies that have the most money to create exciting marketing campaigns aimed at kids (and frequently moms too) are those with the least nutritious products. I am infuriated everytime I see a "Who-nu" cookie TV commercial, or a Poptarts commercial, both of which claim that their horribly unhealthy products are nutritious and make great substitutes for a real breakfast or snack. These companies ought to be ashamed for driving kids towards unhealthy eating choices just so they can line their own pockets. If anything, at least the government could look into providing more funding for media aimed at healthy eating.
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